ABOUT US
We understand the REP Business!

CM Technology Sales is a young corporation, created to meet the present and future challenges of providing cutting-edge products and services to one of the most dynamic industries. We have assembled a team that is second to none, composed of creative, motivated and specialized professionals with several years experience in REP business. The different backgrounds, levels of degrees and areas of expertise that our sales staff possesses, complements each other and offers a diverse understanding of what our Principals needs and goals are. From a simple procedure of sales to a very unique approach of promotion and penetration strategies, CM Technology Sales knows your business.

CM Technology Sales’ Board of Directors has executed a new modus operandi for the company by empowering the sales staff to make executive decisions regarding the success of the clients they are representing as well as potential clients. This will allow CM Technology Sales to grow and enter into new markets.

Traditional Model vs. CM Technology Sales Model

The Traditional Model
- Obsolete -

Selecting a supplier was essentially the same for decades: After a period of product evaluation, the manufacturer selects a supplier through a process of competitive selection. The criterion for this selection uses to be the balance of pricing (objective), quality (necessary) and service (subjective). Traditionally, there was no need for any added value of the sales REP side.
Furthermore, the manufacturers use to have enjoyed the luxury of a large technical sales and support staff. The manufacturer had the responsibility for positioning and presenting its products and technologies to the customer, and certainly they were required to support those products. REPs essentially served as intermediaries agents for direct sales actions.
The CM Technology Sales Model
- Shifting Responsibilities -

There are two major changes to the traditional model that require customers to reevaluate their selection criteria. These changes are corporate downsizing and extremely rapid advances in technology and products. Every major manufacturer has reduced their employee count. Technical Sales and Client support have been hard hit. Manufacturers are trying to do more with less, while the demands and needs are increasing in the electronic business. This presents a unique position for a proactive REP as CM Technology Sales and a deadly scenario for REPs who keeps gambling on the Obsolete Traditional Model. First, the rep must be small enough to quickly adapt new technologies. Second, the REP must be large enough and well financed to maintain both: quality support and technical staffs.

REP firms that want to be successful have to understand that today’s "Sales Force" must focus on more than sales alone. A REP team has to be able to develop relationships, to create and apply strategies, to promote the products in new markets as well as offer qualified support to their clients. Manufacturers are expecting these qualities from a REP firm, and CM Technology Sales can deliver!

CM Technology Sales has many in-house departments to support its operations:

Marketing and Design Department
Our MKT Team is responsible for research and developing strategies, promotional tools and creating high quality elements of design (presentations, web tools, flyers, threefold, booklets etc.) to enhance the preview of the products facilitating the approach of sales and all levels of business.
IT and Communications Department
Our IT Team is constantly working to keep all our locations integrated in order to support our professionals and stay one step ahead with up-to-date information located in our website. CM Technology Sales has many offices in USA and overseas and uses state-of-art technologies to keep track of all business.
Sales and Promotion Department
Our well prepared Sales Team brings the largest network of contacts on the REP business to the table. They have direct access to engineering departments at the biggest manufacturers of the world. CM Technology’s Sales Team builds and maintains very close relationships with OEMs, ODMs, CMs and Distribution. Good marketing brings the business; a good relationship keeps it.
Hi-Tech Support Department
Our Support Team is managed by a Ph.D. Senior Engineer whose knowledge radiates to the entire technical support team. Our Support Department is highly knowledgeable in all areas and knows the importance of taking care of the customer. The Team is responsible for failure and analysis tests, drop and replacement verifications and reference designs consulting and is there to answer ant technical or non-technical questions a customer may have. CM Technology’s support team executes high level resolutions that render customer satisfaction every time.

The CM Technology Sales team loves the challenge of learning in depth about our Principals products. We know that when we understand the needs of the customers; when we know more about the competition; better chances we have to introduce the components into the design level; suggest reference designs, cross technical information and follow the projects until its final manufacturing making sure our Principals Components are present in all products.

Our strategy is focus on principals’ products and needs. That's why we have only 5 product lines on our Line Card, all of them complement each other, guaranteeing our Principals that we will keep closer track on their business, focusing in raising their sales and enhancing their market share (mainly) on the Tier 1 and Tier 2 level of customers, without abandoning other potential smaller size customers.

We understand the REP Business!


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